Part 5: Staging and Promoting Vacant Properties

Promoting vacant properties by setting the most optimal, visual scene possible … as quickly as possible … is critical. The objective of staging is to eliminate as many excuses and distractions that buyers might have when viewing a property. The result we are looking for is positive feedback … and a sale! The [...]

Part 4: Home Staging that Appeals to the Senses

For years, builders have known that models elicit a positive and emotional reaction from prospective buyers. When walking into a model home you will notice: The environment is neutral and soothing The colors and furnishings accentuate the home’s best features It smells clean Quiet, subtle background music is the only sound you hear Read More Now About Part 4: Home [...]

Part 3: How Much or Little Do I Stage?

A well-planned strategy for selling vacant properties is imperative in all markets—sluggish or hot.  Creating an inviting environment may not always require fully furnishing every room in the home, but it does require a keen assessment as to the best way to get prospective buyers to emotionally connect with the property and to envision themselves [...]

Part 2: Time is Money….How to Pre-Qualify Clients

In order to save time and frustration on your part, it is essential that you qualify potential clients upfront.  If you are not on the same page with regard to expectations and ability and willingness to pay for services, you’ll lose valuable time that could have been spent with choice clients - those that understand [...]

The Complete and Juicy Story on Staging Empty Properties: Part 1 of 5

Stagers often hear comments from real estate agents and sellers alike that a vacant property shows better empty.  However in today’s real estate environment with the staggering amount of inventory for the precious few buyers out there looking to consider, it’s become more important than ever that homes male a great first impression. Read More Now [...]

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