Part 3: How Much or Little Do I Stage?

A well-planned strategy for selling vacant properties is imperative in all markets—sluggish or hot.  Creating an inviting environment may not always require fully furnishing every room in the home, but it does require a keen assessment as to the best way to get prospective buyers to emotionally connect with the property and to envision themselves living there.

Part 2: Time is Money….How to Pre-Qualify Clients

In order to save time and frustration on your part, it is essential that you qualify potential clients upfront.  If you are not on the same page with regard to expectations and ability and willingness to pay for services, you’ll lose valuable time that could have been spent with choice clients - those that understand the value of the services you provide and who can afford you.

Top Home Staging Inventory and Props

Keep a selection of useful, ornamental and multi-purpose items on hand to supplement the décor of the property.  It is an excellent income-generating service to provide your clients.  Many will lease and often times purchase items from you.

Use the homeowner’s items first whenever possible and then fill in with your own inventory.

Secrets from Experts on How to Stage Vacant Properties

Empty houses make it difficult for buyers to imagine how the space would look furnished, not to mention being unable to envision themselves living, relaxing and entertaining there. Homebuilders have known for years how buyers emotionally connect to model homes that have been beautifully furnished and accessorized justifying the statistics that furnished listings sell faster than vacant listings.

5 Steps to Creating a Professional Home Staging Portfolio

One of the most important sales tools for any home staging professional is a portfolio. When your client sells a home, it will be in large part because of the visual appeal you have provided through your staging efforts.

A professional home staging portfolio is what demonstrates to your client (real estate agent, broker, or owner) your ability to stage a home in a variety of situations, room types and atmospheres.

How Do I Handle Staging ‘Tampering’?

What would you do if you returned to the house you staged a few weeks earlier and found that your furniture arrangement had been changed, accessories either removed or placed elsewhere and a few unseen-before pieces added to the room?

Neither the owner or the listing agent mentioned being disappointed with your staging services or made any comments that would lead you to believe they were less than pleased with yoyr services.